COVID-19 business survival

Blog

When we’re in the write frame of mind we share our digital insights, industry analysis and the odd hot take. Just putting it out there...

Google Analytics 4 – Everything you need to know

Digital marketers — are you ready for the next generation of analytics? Google is retiring Universal Analytics on July 1 this year, and replacing it... Read More

An insider’s guide to writing the perfect web brief

Creating a web brief can be a daunting task. Your website is your main communication channel, and even if you have a vision for a... Read More

Women in tech — are we making enough progress?

On January 6, we celebrate a tradition that’s unique to Ireland — Nollaig na mBan, or Women’s Christmas. Traditionally, it marked the day when women... Read More

6 digital trends that will shape 2023

2022 has been another challenging year, with economic uncertainty and geopolitical conflict compounding the disruption of Covid-19. Post-pandemic, the online space keeps evolving rapidly, and... Read More

It’s not too late to start marketing on TikTok

We recently discussed whether you’re really too old for TikTok, but the short answer is that if you’re still not on board, you haven’t missed... Read More

Are you sure you’re too old for TikTok?

Parents of tween and teens are surely familiar with TikTok as the source of endless dance moves and wacky challenges. If you’re an actual adult... Read More

5 team-building ideas that won’t make you cringe

Team-building in work is something we’d like to happen naturally, but there’s only so much bonding you can do at the coffee machine or sharing... Read More

Ask the experts – how important are keywords for SEO in 2022?

One of the most frustrating things about the struggle to rank well in the search engine results pages (SERPs) is that the rules change constantly... Read More

6 web design tips for a killer homepage

In a world of instant gratification online, people won’t wait around if your homepage is below par. You have 50 milliseconds to make a good... Read More

3 Enterprise Ireland Grants To Boost Your Online Business in 2022

It’s been a tough couple of years for Irish companies, but no one should still be in pandemic panic mode. Between Covid and Brexit, it’s... Read More